Friday, 6 December 2019

Cuffs Practise Question

How is media language used to represent modern britain? [10 Marks]

  • Camera work
  • Mise en scene
  • Editing
  • Sound
The opening scene opens with a fast pace movement of a drone in Brighton - the fact it's set in Brighton shows equality and the LGBTQ liberal. The drone shot is continuous which connotes to Brighton being a fast and fun city. The diegetic ambinious sounds of seagulls represents a leisure society and how britain has the money and time to go to the sea. The edgy and tense music links to the crime genre and also the social tension taking place in Britain. The music acts as a sound bridge which makes the scenes flow also, the non diegetic voice over also allows the scenes to flow. The low angle close up of the police officer connotes to equal rights, and it demonstrates modern britain as having better equality. 

The diegetic sound of the police  radio connotes to the problem with crime, the slow mo of the police shows the area of crime with the graffiti on the sign. The steady camera footage creates tension as it moves around which could suggest Brighton is rough? The over shoulder shot allows the audience to see the police mans POV, although modern Britain now has more liberal attitudes. The first dialogue is a low voice which alludes to the idea of him being an alpha male but also a hero who deserves respect. The extract contain parallel editing which changes from the police graduation and also the lack of respect police receive. As the diegetic dialogue of the chief is shows he says "positive interaction with public" and "earning respect for the public" although we know this is false. The parallel editing juxtaposes with the fight scene as we know a citizen states "what is the point in you" which shows the lack of respect but also the fact there aren't enough police to help out. The low camera angle shown before the fight scene shows we should be looking down on these people. 

The medium shot shown with the man in the background holding the phone shows the increasing rate of technology. This means police don't receive any privacy and it also paints police in a bad light. The low angle shot close up of the police man reinforces the patriarchal society which is dominated by straight, white males which reinforces how people don't respect the police. 


Tuesday, 3 December 2019

Avengers Practise Question

03/12/19

How is media language used in the extract to portray gender and sexuality in 1960's?
Write About:
  • Camera work
  • Mise-en-scene
  • Sound
  • Editing
Media language is used in this extract to portray the dominance of men and changing sexual attitudes in the 60's. Firstly, the scene opens on a cut away close up shot of the doorbell which reveals she is married, which is then followed the non-diegetic erotic music playing softly which alludes to the idea of an affair scene. The diegetic ambient sound of the door bell sets the scene immediately. Steed then pokes the door bell with his umbrella which connotes to Steed being a confident male character however is also portrays Steed as disrespectful. The camera angle then tilts up to reveal the eye; this reveals the sexual attitude in the 60's as it's an eye with a lot of makeup - which was seen to be very attractive. As the eye opens, the music tempo changes which shows sexual attraction between the two characters. The diegetic dialogue 'good morning Mrs Peel' is followed by Mrs Peels dialogue which says 'the doors open', this would be surprising as its not typical for a woman to let in men, the impact is bigger since she is married and he is her boss - it is inappropriate. This dialogue here shows her attitude towards the opposite gender. The action match of Steed 'going through the door' is used so the viewer doesn't feel disrupted, the camera angle is then low as it faces Steed. This camera angle makes it look as if Steed is towering the audience which shows how the 60's portray gender, as he appears more dominance and it shows his status. They then open Peel to a high angle which again shows her lack of importance and reveals male dominance.

The dialogue 'not a lot of flexibility in the wrist' alludes to the sexual attitudes in the 60's and the boardly humour. 

Tuesday, 19 November 2019

Media Film Terminology

19/11/19
TV: Media Language


Camera Work:

Low Angle - A low-angle shot occurs when the camera is placed below the subject and the lens is pointing up, it can give the impression of the subject being bigger, more powerful or even sinister!

High Angle - A high-angle shot is a technique where the camera looks down on the character or subject from an elevated perspective. High angle shots can make the character appear vulnerable, powerless, and weak.

Canted Angle - A camera angle which is deliberately slanted to one side, sometimes used for dramatic effect to help portray unease, intoxication and madness etc

Aerial Shots - Ss a shot of a scene is taken from an elevated point. This gives a deeper understanding of what is happening. Other names: Bird's eye view shot and overhead shots.

Elaborate Camera Movement Such As Tracks, Steadicam or Crane Shots:
  • tracking shot is any shot where the camera moves alongside the object(s) it is recording. 
  • Steadicam is a device that enables smooth video shooting by stabilizing a camera and isolating it from shock and vibration.
  • crane shot is a shot taken by a camera on a moving crane or jib. ... Crane shots are often found in what are supposed to be emotional or suspenseful scenes.
Hand Held Camera - A filmmaking and video production technique in which a camera is held in the camera operator's hands as opposed to being mounted on a tripod or other base.

POV Shots -  A short film scene that shows what a character is looking at. It is usually established by being positioned between a shot of a character looking at something, and a shot showing the character's reaction.

Shallow Focus - One plane of the image is in focus while the rest is out of focus. Shallow focus is typically used to emphasize one part of the image over another.

Focus Pulls - A creative camera technique in which you change focus during a shot. Usually this means adjusting the focus from one subject to another.














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Editing:

Shot/Reverse Shot - A film technique where one character is shown looking at another character, and then the other character is shown looking back at the first character.

Juxtaposition - Is the film editing technique of combining of two or more shots to evoke an idea or state of mind.

Non-Continuity Editing - To create the illusion of smooth continuous action and helps to keep the audiences' attention to the story. Non-continuity editing is when shots are mismatched to disrupt the impression of time and space.

Crosscutting - Action occurring at the same time, and usually in the same place. In a cross-cut, the camera will cut away from one action to another action.

Fast-Paced Editing - A film editing technique which refers to several consecutive shots of a brief duration (e.g. 3 seconds or less). It can be used to convey a lot of information very quickly, or to imply either energy or chaos.

Less Common Transitions; DissolveWipe and Fade:
  • dissolve is a gradual transition from one image to another.
  • wipe is a type of film transition where one shot replaces another by travelling from one side of the frame to another or with a special shape.
  • Fade is when a shot gradually fades to (or from) a single colour, usually black or white.
Post-Production Effects - Post-production includes all stages of production occurring after shooting or recording individual program segments.
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Soundtrack:

Music - Music will include common elements such as pitch, rhythm, dynamics, and the sonic qualities of timbre and texture.

Diegetic Sound - Diegetic sound is a noise which has a source on-screen. They are noises which have not been edited in, for example dialogue between characters or footsteps.

Non- Diegetic Sound - Non-diegetic sound is a noise which does not have a source on-screen, they have been added in.

Sound Effects - A sound effect is an artificially created or enhanced sound, or sound process used to emphasize artistic or other content of films, television shows, live performance, animation, video games, music, or other media.

Sound Bridge - A Sound Bridge is when the sound comes in before the images of the next scene (e.g. in a cut from a quiet room to a busy street.

Voiceover - Voiceover is a production technique where a voice—that is not part of the narrative —is used in a radio, television production, filmmaking, theatre, or other presentations.
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Mise en scène:

Lighting -  Illumination by which objects within the frame can be seen.




  • Lighter and darker areas within the frame help create the overall composition of each shot, guiding our attention within the frame.
  • Quality -  refers to the relative intensity of the light--its harshness or softness.
  • Direction - refers to the path the light takes from its source to the object being lit--directions like front, back, side, top, and under.


  • Low Key Lighting  -  A low-key image is one that contains predominantly dark tones and colours.




  • Colour - refers to the hue of light: invisible white, soft yellow, or tinted through filters and gels.

  • Location/set - Those elements within the frame that function to depict space, place, and time period.

    Costume and Make-up -  The clothing and attire of characters--or lack thereof. Make-up; Pigments and materials applied to figures to construct their characters.




  • Costume and make-up can function to express character situation, mood, or consciousness.
  • Costume functions through tree properties: color, texture, and movement.
  • Costume can play important motivating and causal roles in the narrative.
  • Functions to define and articulate character.


  • Props -  Props are when an object has a function within the on-going action.

    Casting and Performance Style - The physical performance of character, including gestures, expressions, and actions.


  • Functions to express thoughts and feelings.


  • Blocking (The Composition of elements within the shot) - Blocking is the arrangement and movement of actors in relation to each other within the single physical space.
    • One efficient way to block actors and camera is to use drawings.
    • A director must pay close attention to how actors use their bodies and what is signified by their postures and gestures.

    Thursday, 20 June 2019

    Year 10 Exam DIRT

    Targets - Music Section

    1. To make a complete judgement and conclusions and to explain how far I agree by using both similarities and differences.
    2. To use a wider range of terminology to describe how things are represented and/or analysis.
    3. To look through different target audiences and associate them with each one like younger and/or mass audiences.

    Thursday, 28 March 2019

    Illustrator

    27/03/19

    Illustrator
    Learning Objective:

    • To experiment with illustrator.
    --------------------------------------------------------------------------------------------------------------------------
    01/04/19
    Skills Development
    Learning Objective:
    • To practise skills needed for coursework development.

    Thursday, 7 February 2019

    Photoshop Skills Development

    7/02/19
    Photoshop Skills Development
    Learning Objective:
    • To explore and develop creative techniques in Photoshop.


    Thursday, 19 July 2018

    Stereotypes Sell

    StereoTypes Sell



    The man (Justin Bieber) is stereotyped as a sex object which makes the target audience appear more to young girls.



    This magazine cover creates a target audience for older men. The lady on the front cover of the magazine is made to look like a sex object which attracts the male attention.



    This cover has a target audience for black males, the camera angle is looking below him which makes us think he's big. The stereo types for black males is usually the thought and opinion in thinking they're; Druggies and violent. On the front cover of this magazine he is smoking.



    The target audience for this magazine is aimed at young girls. The 'half naked' male on the front of the cover appeals to them. The magazine could also appeal to young men/boys aswell, this is because boys are inspired about the muscles and would look at them as if they're an idol.

    Thursday, 12 July 2018

    Music Genres

    Music Genre's

    Different Types Of Genre's;
    • Rock
    • Pop
    • Rap
    • Reggae
    • Classical
    • Pop Rock
    • Heavy Metal
    • Alternative Rock
    • Indie
    • Musical

    Rock - Nirvana and Panic!




         







    Pop - Fall Out Boy and 5SOS




    Rap - Eminem














    Reggae - Bob Marley



    Classical - Beethoven 


    Pop Rock - Green Day and Paramore











    Heavy Metal - Guns n Roses


    Alternative Rock - My Chemical Romance


    Indie -  Oasis


    Musical - Jackson 5


    Music Video Links;

    Green Day - Smells Like Teen Spirit (https://www.youtube.com/watch?v=hTWKbfoikeg)
    Panic! - I Write Sins Not Tragedies (https://www.youtube.com/watch?v=vc6vs-l5dkc)
    Fall Out Boy - American Beauty/Psycho (https://www.youtube.com/watch?v=smdNetoPFV0)
    5 Seconds Of Summer - She Looks So Perfect (https://www.youtube.com/watch?v=X2BYmmTI04I)
    Bob Marley - Could You Be Loved (https://www.youtube.com/watch?v=Mm7muPjevik)
    Greenway - Revolution Radio (https://www.youtube.com/watch?v=B4zc-f0TIZ4)
    Paramore - Thats What You Get (https://www.youtube.com/watch?v=1kz6hNDlEEg)
    Guns n Roses - Sweet Child O'mine (https://www.youtube.com/watch?v=1w7OgIMMRc4)
    My Chemical Romance - I Don't Love You (https://www.youtube.com/watch?v=pyi0ZfuIIvo)
    Jackson 5 - I Want You Back (https://www.youtube.com/watch?v=s3Q80mk7bxE)

    Magazine Covers:

    Rock -



    Pop -



    Reggae -



    Classical -



    Pop Rock -

    Monday, 9 July 2018

    Thursday, 5 July 2018

    Mock DIRT 2018

    Mock DIRT 2018

    Identify the organisation that 'age rates' video games in the UK.

    Video Standards Council Regulators Board


    Explain 2 Reasons why a film company would release a video game linked to a film.

    A film company would bring out a game linked to a film to promote it, kids love playing games online and therefore the company would get more money as its a different medium.

    Using a video game to promote a film brings in a large audience, if people decide they like the game they will go see the movie and if they like the movie they will buy the game which will give them more publicity.

    Explain 2 uses of gratifications of video games using blumer and katz theory. Refer the The Lego Movie Video Game to support your answer.

    Blumer and Katz argued that there are many uses and gratifications that make the media successful. Personal Identity, Entertainment, Relationships and Information are four types of gratifications.

    The Lego Movie uses entertainment, The Lego Movie video games were created to pull in the reader. Making a game that links to the film makes it eye gripping for people who have watched the film and of course to entertainment. It would be especially entertaining for young children as it has bright colours which represents the target audience.

    It also uses Personal Identity; This helps us to consider who we are as individuals. The Lego Movie Follows a story line of an ordinary builder who turned out to be the 'special one'. It also helps people to find ideas and values to identify with. For example they can identify with Emmet as he's a hero and then can see the difference between right or wrong.

    The Lego Movie also puts relationships into consideration, there is so much that happens within the movie which gives us things us to discuss and share with our friends, and also to share different views. 

    The Lego Movie video games provide us with a lot of information and facts about the movie. People want to know information and or what to take pleasure in knowing. The game begins to provide us with opinions and even questions and therefore we find out new information by speaking about it.

    Analyse how genre codes have been used in The Lego Movie poster campaign to appeal to a family audience.

    Action poster genre codes have been used in The Lego Movie poster campaign by using the five things that make posters appealing; They have a bold image on the front with a Bold colour palette,Typography, The Logo, The Credits and The title.

    The Lego Movie is an action film, we know this because of the image that appears on the front. They also have used the right sort of imagery for the action genre in the terms of setting and characters. Also, by picking a good pose for each of the characters to be in gives us an idea of what there personality is like. For example the cast on the front of the image running away from the dangers, this follows action genre codes and attracts the audience who thinks this looks exciting.

    The images on each poster also has different stereotypes that represents different people in the audience. For Example Wyldstyle doesn't fit to the typical 'Hollywood Girl; she has black hair with bright colour stripes which shows us she's not a typical "hollywood girl". This represents modern female audiences who want an interesting character to relate too. While Emmet doesn't look like a typical hero, he looks like a stereo typical guy and he also looks scared which modern males can relate to.

    The Lego Movie appears to a family audience, They use a bright colour palette which brings attention to younger kids and also adults. By Giving us the image on the poster draws in a target audience because they would want to see what happens and the audience would feel the need to watch it.

    Another is the colour palette, They use bright colours to catch attention at younger kids. They used; Red, Blue, Orange, Green and Yellows as well. This is good to get the attention at families because the bright colour will attract the kids, and because of that it will make the parents want to go as well.

    25/25

    Thursday, 28 June 2018

    Uses And Gratifications

    Uses And Gratifications

    LO:Blumler & Katz researched how and why people select certain media products over others

    They came up with 4 main rules:

    • Entertainment: offers distraction from the world.
    • Personal Identity: helps us consider who we are;what ideas and values we identify with.
    • Relationships: we find things we can share and discuss with others.
    • Information: new information we want to know or take pleasure in knowing.

    Monday, 25 June 2018

    Photography Challenge 1

    Photography Challenge 1

    LO: to experiment with perspective and composition

    Giants and Monsters:


    Reflections:




    Jump Photo:








    Looking Down:







    Patterns In Nature:













    Hand Stars


    Thursday, 21 June 2018

    The Lego Movie: Poster Campaign

    The Lego Movie: Poster Campaign

    LO: To explain the effectiveness of the campaign; to analyse using uses & Gratification theory.

    Lego Movie Teaser Posters:

    They released over 20 teaser posters with a strong brand image (Relating to lego). The characters in the posters include stereotypes but also attempt to reflect the context of greater gender equality.

    For Example:

    WyldStyle is stereotyped to look like an emo (Black hair with coloured stripes).



    Stereotype - A widely held but fixed and oversimplified image or idea of a particular type of person or thing.

    Why can stereotypes be a good thing in films?
    • Mix with other genders and become more flexible about stereotypes.
    • Become preoccupied with their future careers, as well as appearance.
    • Want to learn gender-based expectations for how to behave in romantic and sexual situations.
    • Choose what they want to watch and are willing to discuss abstract ideas (and don't want to be lectured to).
    • Gives you a role model 

    • Blue Colour Palette
    • Male as active (construction worker)
    • Masculinity - Hair and High- vis jacket
    • Yellow 'Lego' iconic figures 
    • Female as passive 
    • Femininity- Hair, Makeup, Freckles and Lashes
    • Urban environment- Tracks, Towerblocks and Contruction.
    Exam Style Question:

     The Lego Movie posters use stereotypes to create representations that appeal to the films target audience and are easily understood.

    We can clearly see that Lord Business is the villain. We know that because; his angry facial expression and the colours used in his character poster. The colours used in his poster is red. Red usually connotes blood and is usually themed around evil. The target audience will feel represented by this because family audiences would like a fight between the good and evil and its also something everyone will understand.

    Wyldstyle in her character poster isn't the typical 'hollywood woman' and isn't the usual 'hollywood woman stereotype'. We know this because of the look of her appearance. She's got black hair and brightly coloured stripes in her hair. Even though Wyldstyle comes across as looking like an 'Emo' she's also sexy. The lashes and Makeup make her come across more girly and feminine. Overall her character will appeal to woman because she's not a victim, usually girls are the ones being saved. It gives girls a positive role model.

    Thursday, 14 June 2018

    The Lego Movie: Video Game

    The Lego Movie: Video Game

    LO: To explain how vertical integration benefits companies: to analyse using uses and gratification theory.

    Find 5 examples of recent film/video game releases:

    • The Lego Batman
    • Tomb Raider
    • Harry Potter
    • Super Mario Bros
    • Resident Evil
    Simultaneous Releases


    - Profit Maximised 

    - Familiarity

    - Extends the pleasure of the films

    - The game promotes the film, the film the games

    Monday, 11 June 2018

    Skills Development: Photoshop

    11/06/18
    Skills Development: Photoshop

    LO: To explore and develop creative techniques in photoshop.
    Colour Popping:



    Graduated Fade:

    Spot Removal:
    Liquify:

    Text Clipping:

    Layer Mask:

    Cuffs Practise Question

    How is media language used to represent modern britain? [10 Marks] Camera work Mise en scene Editing Sound The opening scene opens ...